Dream Routine
Cleanse, prime, serum: our face routine in three steps.
In the box
Turn this bundle into a gift set
Boxed in our black Luxury Gift Box, tied with ribbon. Add a gift message in your bag.
- Free US shipping
- Handmade in Williamsburg, Brooklyn
- Batches of 50 to 100, never more
Do I need to use all three every time?
Can I use it alongside retinol?
Is it suitable for sensitive skin?
- When
- Morning, night, or both
The creation
Cleanse, prime, serum: our face routine in three steps.
Our face routine in three products, used in order:
- Rose Face Wash Cream. A creamy wash with rosehip seed, argan, coconut and Kalahari melon seed oils that cleanses without leaving skin tight.
- Detox Gel with Kalahari Melon Seed Oil, 4 oz. A light gel that smooths onto clean skin and leaves it fresh and ready for serum.
- The Royal Kalahari Face Serum, 1 fl oz. Winner of People's Star Beauty Award for Best Facial Care Product: a light face oil for lasting hydration and a brighter, more even-looking tone.
Wash, then gel, then press in the serum while the gel is still fresh. The whole routine takes a few minutes, morning or night.
On price: bought separately, the three cost $150 (wash $36, gel $42, serum $72). The Dream Routine is $127.50, which is $22.50 less.
- A creamy rose wash that doesn't leave skin tight
- A light gel that preps skin for serum
- Award-winning serum for a brighter-looking tone
Delivery & returns
Free standard shipping on every US order, with expedited options at checkout.
Every product is made by hand in Williamsburg, Brooklyn, in batches of 50 to 100, so we can't accept returns. If your order arrives damaged or incorrect, write to us within 7 days of delivery and we'll make it right.
- Since 2007 A mother and son, three generations of soap-making
- 50–100 Bottles per batch, made by hand in Brooklyn
As seen in
Your routine
How to use
- Massage Rose Face Wash Cream onto damp skin; rinse with warm water.
- Smooth a thin layer of Detox Gel over clean skin.
- While the gel is still fresh, press in 4–6 drops of serum.
- In the daytime, finish with sunscreen.
The story behind
Made by hand, in small batches, by a mother and son in Brooklyn
Marianella spent her childhood in her grandmother's kitchen in Venezuela, making soap and beauty products by hand, and the longer we make skincare, the fewer steps we think a face needs. We make all three of these by hand in Williamsburg, Brooklyn.
This is the routine we give to people who ask where to start. A rose wash cleanses without stripping. Detox Gel leaves a light, fresh layer for the serum to sit on. Royal Kalahari, the serum People named Best Facial Care Product, finishes it in under five minutes. No harsh chemicals, no animal testing, and as little waste as we can manage.
From the journal
Routines, ingredients and stories from our Beauty Journal
October 2026
Dream Routine: Your Step-by-Step Routine
Exactly how to use Dream Routine: application technique, routine placement, and what to pair it with.
Read the article
July 2026
Getting the Most from Dream Routine
Exactly how to use Dream Routine: application technique, routine placement, and what to pair it with.
Read the article
June 2026
The Right Way to Use Dream Routine (2026)
Exactly how to use Dream Routine: application technique, routine placement, and what to pair it with.
Read the article