Born in Caracas. Crafted in Brooklyn.
Eighteen years ago, I brought my mother Marianella from Venezuela to Brooklyn and built a company around what she already knew. The soap-making traditions my grandmother perfected in her kitchen in Caracas. Three generations of Venezuelan beauty wisdom, now handcrafted into the only established Venezuelan luxury beauty brand in America.
Our signature scents, refined textures, and formulas aren't made for trends. They're made for the moments between. The shower. The sink. The quiet minutes that deserve more. Small-batch skincare, body care, and fragrance that people actually finish and buy again.
No mass production. No hype cycles. Just thoughtfully made luxury rooted in heritage, designed to feel good every single day Winner of People Magazine's Star Beauty Award · Featured in Vogue, Forbes & Oprah · Now at Bloomingdale's BEAUTYSPACE
Explore MarianellaThe Cult Favorites
The products our community finishes, returns to, and swears by.
"A Beauty Secret" - Vogue
For the Way You Want to Feel
Behind this brand is a Venezuelan mother and son duo who make products with a philosophy of zero waste and clean beauty.
“You'll be delighted ... Rich in cocoa butter, goat's milk, and honey- rip off the wrapping, lather up, and live a little.”
"A Latin owned beauty brand to shop now and always, known for it's gorgeous Venezuelan inspired face and Body Care and roll on fragarances"
"That's the magic in Jaboneria Marianella's handwash. It's not drying. In fact, the soap performs an alternative trick: It moisturizes.
"And the Kalahari face serum is really, really amazing. It really does make your lines relax. Your pillow lines in the morning. It does that naturally. There's no synthetic anything in it."
Our Marianella Signature Scents
We believe in scent that lingers like a kiss and travels like a story. Sun warmed citrus. Fig trees in bloom. Soft wood. Amber skin. Fragrance that feels close. Personal. Almost secret. Most of our collection is available in these signature scents so you can live in the fragrance you fall in love with. Discover the scent that becomes yours.
Shop the Collection
Handcrafted care for every part of your day.
Introducing Marianella Eco-Luxury Products
Luxury, craft, and clean ingredients now available at Bloomingdale’s Beauty Space.
About us
Born from creativity, heritage, and shared vision. Marianella began with family tradition — small-batch skincare made with care and character. Over time, this grew into a modern beauty house defined by craftsmanship, bold fragrances, and timeless design. Not a corporation. Not a trend. A legacy, built together.
Our Craft
Every formula is blended in small batches to preserve integrity and depth.No mass production. No shortcuts. Just meticulous attention to detail, from the first ingredient poured to the moment a product leaves the studio. Quality is not an act, it’s the foundation
Inspired Fragrances
Each scent in the Marianella world begins with a memory a landscape, a season, a quiet flash of life lived fully. Notes of citrus from summer markets. Violet fields at dusk. Sun-warmed wood carried on the wind. These fragrances are not designed to follow trends.They are expressions of experience composed with depth, balance, and character. They do not shout. They leave an impression